Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs

Rolls-Royce has long produced luxury cars for the ultra-wealthy who want to cruise off into the sunset and explore the world in complete comfort. Cullinan the company's latest SUV, is designed to lure wealthy people away from their Range Rovers or Bentaygas.

Its new architecture and technologies deliver iconic design, unparalleled space and usability, as also unbeatable off-road and on-road capabilities.

Effortless Everywhere

The Rolls-Royce Cullinan was designed for those who view travel as an art form, an art as a way of living. This means that it has to be just as effortless off-road as on a paved highway. The brand's new SUV, described as the "first all-terrain Rolls-Royce," makes that possibility real. Its innovative features speak to the legacy of perfection and skill.

Furthermore, the Cullinan does more than just absorb imperfections and bumps -- it ignores them altogether. Its supple suspension makes it feel like the road is a soft rug.

We drove the Cullinan on mud, gravel and on roads with potholes and other imperfections. The car's all-wheel drive system and large tires let it tackle difficult terrain with ease. It comes with a low-riding suspension system that allows it to traverse over rocks and obstacles without causing damage to its bottom.

The Cullinan comes with a range of modern technologies to make the owner's journeys less stressful. The SUV comes with forward-collision warnings with automatic emergency brakes, night-vision cameras, vision assist system to help you park or drive in tight spots as well as adaptive cruise control and warnings about lane departure. It comes with a WiFi Hotspot, navigation, and an industry-leading Head-Up Display.

The Cullinan also boasts the type of solid construction quality that a shrewd buyer would expect. Each switch, knob, or touchpoint feels as if it could last for a thousand years. In the end it may only require just a little bit of spit to keep functioning. The interior is adorned with leather, wood and chrome. The Spirit of Ecstasy sits high above the dashboard, looking down at the passengers and the driver.

The Cullinan has a cabin that is packed with the latest technology, however it isn't equipped with the gadgets that younger drivers may desire. It doesn't have the kinds of driver aids that provide lane-keeping and semi-autonomous highway driving or the type of connected gizmos that are becoming standard in more automobiles.

The Clasp

Cullinan has unmatched off-road capabilities with just a push of a button, dubbed Everywhere by Rolls Royce engineers. This allows the driver to finesse the SUV's self-leveling air suspension to absorb every bump and rut along the way while the drive and prop shafts ensure all 850Nm of torque is delivered to the rear and front wheels at the exact time.

Cullinan is the first model from Rolls-Royce with a tailgate, with the rear doors opening in a similar style like pickup trucks. It's a design element that gives it a more three-box design and enhances the SUV's striking appearance. It also offers access to a cargo area that offers 21 cubic feet of space. This is with the rear seats up, with the floor being lower than the base of the seatbacks in order to keep things from sliding around.

The main cabin of the Rolls-Royce Cullinan offers a more practical approach to luxury than any other seen in the production Rolls-Royce car. The rear passengers, for instance are seated higher than the front passengers and can enjoy a better perspective of the world beyond their car. It's a layout that can be altered to suit various requirements and requirements, with the standard rear bench providing the option of a 40/20/40 split as well as folding seatbacks to allow for greater flexibility.

To match the more utilitarian design, the rear-view mirrors have been reshaped and subdued in appearance. The rolls royce dawn key-Royce badge is mounted on a smaller pedestal separated from the number plate housing with only a tiny strip of jewelry to decorate. The rear lights are likewise utilitarian, with two narrow upright units that house the lights and only one strip of jewelry at their centre.

Cullinan Beyond the obvious benefits of a more practical layout, is the most accommodating Rolls-Royce for families ever. The rear bench can be configured to accommodate three people. The panoramic roof is standard and offers plenty of space to stretch out. The Immersive Seating configuration lets drivers enjoy their surroundings in a comfortable setting, encased in the finest leather. To further enhance the feeling of indulgence, a Champagne cooler and whisky decanter can be housed within the central console for quick access during long journeys.

The Rear Passenger Compartment

The Cullinan, one of the most unique Rolls-Royce like none before it, is both similar and different. It's large and lavish and opens the brand up to new generations of potential buyers who'll drive it into places where other luxury SUVs would avoid. This could include Jackson Hole, Wyoming where the SUV is constructed.

From the side, the vertical lines that flow from the front doors down through the raised bonnet edge and into the skid plate made of metal convey a confident sense of the purpose of an SUV that's ready to take on the world. Additionally, the massive wheels and slender roofline silhouette create a distinctively tall stance that conveys a remarkably robust personality.

Rolls-Royce engineers have developed an original design for this car that combines an exquisite interior with unparalleled off-road capability and uncompromising comfort. In the process, they have crafted an automobile that is both practical and truly iconic.

People who sit in the rear of the vehicle can enjoy spectacular views of their surroundings through the vast glass area of the world-class panoramic glass roof. If they want to locate their current position in the world they can just zero in on themselves on the rear touchscreen map.

The rear seat backs are able to fold down. This allows for a large cargo space. With a simple push of a button they can be quickly reduced without damaging the seat cushion. They can also be divided into a 2/3 or 1/3 configuration, which increases the practicality of the vehicle.

When they arrive The passengers are able to take a step into and out of their Rolls Royce Cullinan Keys-Royce in total comfort, with their legs shielded from dirt thanks to a design that sees both the front and rear coach doors wrap low beneath the sill. This not only allows the passengers to enter the vehicle without smudging their pants, but will also ensure that whatever they're carrying, for instance, a Mark Rothko canvas, for example - will be well protected.

And once they're inside, guests can toast their achievements with a glass of whisky from the bottle holder which is tucked behind the front seats. When they're ready to take to rest, they can settle down in the heated and massaged rear seats, and relax with the help of the available neck- or shoulder-, as well as leg-rests.

The Glass Partition

With a base price of $325,000, the Cullinan is the most expensive vehicle to roll out of Rolls-Royce's Goodwood factory in its 114-year history. It's not just that it has all-wheel drive, a button that reads "Off Road," or usable ride height (Rolls-Royce has long-standing overland traditions that go back to T.E. Lawrence's 1914 armored vehicle). It's because this SUV was built to be a family vehicle that's meant to be driven by the owners rather than left to the chauffeur.

This makes it the first SUV to offer an interior passenger compartment that can hold three people in comfort and still have space for luggage and other gear. It has a variety of seating options that are incredibly comfortable, including back-seat massage chairs. The center console can also be equipped with a champagne cooler, two Rolls-Royce champagne flutes and a whisky decanter.

However, it's the Spirit of Ecstasy that really puts this Rolls-Royce in a completely different class in comparison to the Range Rovers and Bentaygas that have been vying for ultra-wealthy buyers' attention lately. This hood ornament serves as an ongoing reminder that the Cullinan isn't your typical SUV.

I'm also impressed with the restraint Rolls-Royce has demonstrated in its cabin. While some companies are splattering their cabins with ever more layers of technology however, the Cullinan is simple and clean display at the top of the central stack that looks similar to traditional gauges.

Box-grain leather is one the most significant changes made to the previous Rolls-Royce models. This type of leather is made by pressing a frame made of metal into the hide and applying lacquer, which results in an inky-black finish that's durable and more rugged than smooth leather found in other luxury cars.

The Cullinan is an SUV that combines all the characteristics that make them so well-known. It does have some drawbacks. Most significantly, it's a ludicrous amount of money to spend on an SUV, especially one that is as luxurious as this. If you're looking to purchase a Cullinan you'll probably need to sell a couple pieces of art or cancel your summer vacation in Nice.